The DIY Marketing Strategy Program begins with YOUR company basics. You’ll analyze (and capture in templates) your company background, and the “why” of your company. Next, you’ll review your website, focusing on your homepage. We’ll show you how to look at your messaging, content, social media and keywords. The process in this how-to-guide is repeated in other parts of the DIY Marketing Strategy Program. Your company basics analysis gives you a chance to practice this process with your website and online presence. If you don’t have a website yet, no problem. Continue onto the Marketing Budget How-To-Guide.
THE COMPANY BASICS HOW-TO-GUIDE INCLUDES:
- Nine-step process
- 11 templates
- Quick reference guide
- Word Version of all templates